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News
These are some of our recent
major public and client news.
Published FrederiksbergBladet May 20. - 2008
Succesful bridge building concept young and old

Idea, concept, process and workshop facilitation by
Crone & Co.
Project to be presented for our Royal Highness Queen Margrethe during
Frederiksberg Communes 150 Anniversary. We are humbly proud of this pilot project - since it
truly processed relationship building between young and old at a deeper
authentic level. An idea that really made a difference. Something to be copied
many places.
Read what the local news wrote May 20., 2008.
Press article
Published April 2008
Lundbeck experiential concept and
design, worldwide

Welcoming Lundbeck back as client is a sincere
pleasure. Proud and very excited to service Lundbeck in developing the next
generation of relationship building experiential marketing concepts, designs and
activities, worldwide.
Published April 2008
Welcome to Frederiksberg Kommune

Frederiksberg is redefining its communicative
approach to the citizens of the City. Crone & Co is excited to now be part of
this process - helping Frederiksberg create strong experiential relations to one of the most
beautiful cities in Denmark.
See latest press clip from the Concept
- FrederiksbergBladet
Published November 2007
EA and Crone & Co wins
price for best stand at D3 Expo

November 16th., EA and Crone & Co won the price for
the best exhibition stand at the Gaming Expo D3, 2007 - the largest nordic consumer
exhibition for electronic gaming and entertainment. Crone & Co had created a 360
m2 stand that stood out from the rest: Clear and distinct branding, guest
approachable, guest attracting, openness and involving entertainment
opportunities. Undoubtly also the most PR generating stand hitting several
print, online and national TV media. We are very honoured to win this price with EA
placing us as a leading agency in creating professional experiential marketing
solutions.
Crone & Co also produced all the decoration,
branding and setup in a seperate stand alone building to facilitate the online
FIFA World Cup Tournament, direct transmitted on national TV, DR1.
EA not only won the price for the best stand,
but we can salute EA for also winning the price for this years best game;
Rockband!
Published August 2007
Welcome to
new international client

We welcome our new international
client Landsteinar Strengur, as we are excited finally bringing in an Icelandic
client. LS Retail is one of the principal companies developing retail and
hospitality solutions for the international arena. Servicing huge retail clients
such as Adidas, IKEA, Pizza Hut, Levi´s and many others. LS Retail has been sold
to 130 countries, translated into 33 languages. LS Retail is used by more than
13.000 stores operating about 33.000 POS terminals worldwide.
Published July 2007
Full day marketing, motivation & innovation workshop

At Crone & Co we are honoured to
be called for by SonyBMG - one of the worlds largest entertainment labels. To
help them build even stronger connected marketing concepts, Crone & Co was
recently engaged to do a full day workshop with all SonyBMG´s employees. To give
marketing inspiration, new media insights, boost motivation and cooperation -
and formost facilitate the creation of some groundbreaking new marketing ideas.
For more information on Crone & Co´s consulting and training programmes. Please
send an email to
consulting@croneandco.com or call René on +45 3210 6655.
Published June 2007
On
the board of MPI´s Danish Chapter

Crone & Co´s Managing Director
René Crone was recently elected for the board of the Danish MPI Chapter. We are
very eager to participate and contribute in the work to build a strong, skilled
and very professional Danish meeting industry.
Published
April 2007
Saxo Bank Second Life Launch
(clip from TV2 News)

When Saxo Bank, March 1st 2007, launched as the first bank in the virtual Second Life with a colourful carnival, we helped arranging and coordinating the
spectacular press meeting and kick of launch party in real life. The launch got significant press coverage in local news TV and print media and was a grand evening for the employees. We are excited to be part of Saxo Banks high profile innovative initiatives in the real world and wish Saxo Bank all the best as front runner in the virtual world.
The event hit the international TV news channels.
This is the Danish News Clip:
News clip from TV2 (6 MB).
Published April 2007
Reelected for the Board of Meeting Place Wonderful Copenh.

Crone & Co´s Managing Director
has been on the board of Meeting Place Wonderful Copenhagen since the last 4
years - and was recently reelected for a new period of 3 years. We are pleased
to have this position in our continous aim to help develop and maintain
Copenhagen as one of the best meeting destinations in the world for corporate
meetings and events.
Published January 2007
IBM chooses Crone & Co as their eventmarketing agency

Fall 2006 Crone & Co was in competition with some of the large
local and international competitors for the Danish IBM eventmarketing
contract. We are so proud being able to announce that IBM choosed Crone & Co
again, and to move on now to continue our
work with building strong meetings and eventmarketing strategies, concepts and
implementations together with IBM.
Published November 2006
Electronic Arts at D3 Gaming Exhibition

We are happy to welcome the worlds greatest computer games company, EA, as a "new" client. Lately servicing them with strategy, concept, design, coordination and construction of their 345 square metres exhibition booth at the gaming event D3, in Øksnehallen. With more than 10.000 guests over 2 days.
Published October 2006
Welcome to Tele2

It´s a real pleasure to welcome Tele2 as a new client. Tele2 was
the initiator, 10 years ago, to start rocking the boat in the Telecommunication
sector in Denmark. Though many thought of them being only a temporary provider -
they are still standing - in the fight for "Small Bills". We are happy to
support Tele2 with marketing strategies, concepts and tactics on how to meet
their audiences, live.

We are proud to welcome our new client Saxo Bank. It is a pleasure getting the opportunity to work for one of the recent years most exciting business successes in Denmark. Saxo Bank today is a worldwide leading internet bank, exclusively involved in online trading and investment.
From strategy to planning and implementation we helped Saxo Bank making the best out of their exclusive "Winning" event on May 16th.. With 1300 international prominent VIP guests, partners and employees in the Concert Hall of Tivoli. Presenting no other than the leading business guru: Jack Welch in discussions with the CEO´s of Saxo and the audience.

We are proud to work with Axe/Unilever on a complete new roadmap to adressing
young males. As we are also extremely honoured so many impressive young creative
people have joined the Axe Project with us. Woodwood, Laptop Disco, Wunderbaum
and so many vibrant shops/places, like Peder & Stoffer, Storm, Street Machine,
Loud Music, Norse, Rust, Bobby´s Board Shop, Wallace...and many many others (sorry
for not mention you all!!). We truly couldn´t have made it without you.
THANK YOU!
Publisher: Danish Marketing Association
/ Markedsføring
"Axe turns in new directions" pdf (Danish)
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